Your California Privacy Rights

NOTE: This page is adapted from the “Your California Privacy Rights” section of the Privacy Policy as of September 29, 2020, with some textual and formatting adjustments to make it more readable as a standalone document. In the event of any substantive discrepancy between the two versions, the Privacy Policy version shall govern.

(Portions of the Privacy Policy were adapted from the Automattic Inc. Privacy Policy (which you can also find at their Legalmattic repository) under a Creative Commons Attribution-ShareAlike 4.0 International license, so this page, like our Privacy Policy itself, is offered under the same license. See the “Recent Revisions” section of the Privacy Policy for a list of recent changes that also apply to the corresponding sections, if any, of this page; that revisions list also includes changes made to this page alone. Automattic and Legalmattic are trademarks or registered trademarks of Automattic or Automattic’s licensors.)

Who We Are

For purposes of the Privacy Policy and this page, the terms “we,” “us,” and “our” shall be deemed to refer to Aaron Severson dba (doing business as) Ate Up With Motor, a U.S. citizen based in Los Angeles, California. For our contact information, see the “Controllers/Responsible Parties, Questions, and How to Reach Us” section toward the bottom of this page.

California Do Not Track Disclosure

Currently, Ate Up With Motor does not respond to Do Not Track browser settings.

Information-Sharing Disclosures (Shine the Light Law)

California Civil Code § 1798.83 et seq. (the “Shine the Light” law) gives California residents who have established business relationships with certain businesses the right to request information about those businesses’ disclosure of the customer’s personal information to third parties for direct marketing purposes.

The law defines “direct marketing purposes” as the use of personal information to solicit or induce a purchase, rental, lease, or exchange of products, goods, property, or services directly to individuals by means of the mail, telephone, or electronic mail for their personal, family, or household purposes. An “established business relationship” is defined as a relationship formed by a voluntary, two-way communication between a business and a customer that is either ongoing or was established with a purchase or other transaction within the past 18 months.

Under the Shine the Light law, if you are a California resident and have an established business relationship with a business subject to the law’s requirements, you may request, once per calendar year, an Information-Sharing Disclosure that details:

  1. What categories of personal information about you, if any, that business shared with third parties for direct marketing purposes in the preceding calendar year, and
  2. The names/identities and addresses of such third parties.

(The law does not require the business to reveal which specific pieces of information may have been shared, only the categories of information, as defined by the applicable statutes.)

Although we believe we are exempt from the requirements of this law, since we have fewer than 20 employees, we will nonetheless make every reasonable effort to provide you with such a disclosure within 30 days of our receipt of your request. To submit a request, please contact us through one of the methods described in “Controllers/Responsible Parties, Questions, and How to Reach Us” below.

Please note that this disclosure only covers information shared for direct marketing purposes. See the other sections of this Privacy Policy to learn more about other types of information we collect and how we use it.

California Privacy and Data Protection Rights

Starting January 1, 2020, California’s data protection laws, including the California Consumer Privacy Act of 2018 (CCPA), give California residents additional rights with respect to their personal data. The rights the CCPA provides California residents include:

  1. The Right to Know and the Right to Access: You have the right to request access — free of charge, up to two times in a given 12-month period, and (where possible) in “a readily usable format” — to:

    1. The categories and/or specific pieces of personal information we have collected about you in the preceding 12 months, and
    2. The categories of business and/or commercial purposes for which we collected and used the information, and
    3. The categories of sources from which we collected that information, and
    4. The categories of personal information about you that we have shared with third parties for business or commercial purposes in the past 12 months, and
    5. The categories of third parties with whom personal information was shared.
  2. The Right to Delete: You have the right to request the deletion of your personal information.
  3. The Right to Opt-Out of the sale of your personal information.
  4. The right to not be discriminated against or penalized for exercising these rights.
  5. The right to make a complaint to a state government supervisory authority.
  6. The right to take private legal action in the event of a data breach that exposes your personal information to theft or unauthorized access.

These rights are subject to certain exemptions, exceptions, and restrictions provided by the law and/or its associated regulations. You need not be physically present in California to exercise these rights provided that you have a current California residence. You may designate an authorized agent to act on your behalf in exercising these rights.

While we believe Ate Up With Motor does not technically meet any of the applicability thresholds specified by this California law, we are committed to providing visitors with as many privacy choices as we reasonably can.

You (or your authorized agent) can exercise your California privacy rights via any of the methods specified on the Do Not Sell My Personal Information page.

Applicable law and/or regulations stipulate the maximum time allowed for acknowledging and/or responding to your request. There is no charge for for making a request.

In order to better safeguard your privacy and the privacy of others, we may be required to verify your identity before processing certain requests pertaining to your personal information. We may be unable to fulfill your request if we cannot verify your identity to the degree of certainty applicable law and/or regulations require. Also, please note that in addition to any exceptions and exemptions applicable law and/or regulations may provide to the rights provided by the CCPA (particularly with regard to the deletion of your personal information), we may be unable to delete certain information (e.g., our web host’s server and error logs) for technical reasons.

Except as otherwise required by law, privacy-related requests pertaining to children under 18 should be submitted by a parent, legal guardian, or other authorized adult representative.

Do Not Sell My Personal Information

If you are a California resident and would like to exercise your right to opt-out of the sale of your personal information, or any of your other rights under the California Consumer Privacy Act (CCPA), such as the right to access or delete your personal information, you (or your authorized agent) should visit our Do Not Sell My Personal Information page.

CCPA Information Collection and Sharing Notice

The California Consumer Privacy Act of 2018 (CCPA) also requires certain businesses to disclose the categories of information that the business has collected about individuals or households during the preceding 12 months; that the business disclosed for business purposes during the preceding 12 months; and that the business disclosed for commercial purposes during the preceding 12 months. These disclosures must be updated at least once a year.

As noted above, we believe we do not meet any of the CCPA’s applicability thresholds, but for the avoidance of doubt, we make the disclosures listed below.

Categories of Personal Information Collected

The following list summarizes the categories of personal information we have collected about individuals and/or households in the course of our business, which for the purposes of this notice includes both Ate Up With Motor and its related services and the owner’s work as a professional writer/editor and writing consultant (which is subject to the separate 6200 Productions Privacy Policy).

Please note that we do not necessarily collect all of these categories of personal information about every individual, or even most individuals. While we collect certain information from all visitors to the Ate Up With Motor website (e.g., IP addresses, user agent information), the categories listed below also encompass the range of information we gather in connection with the articles and other content we create and/or edit (and/or on which we consult), which is far more extensive than we customarily gather about site visitors. These categories also include information (a) that certain people volunteer to us (e.g., in a comment or other communication), whether about themselves or someone else; (b) that we only collect from/about certain people for some specific reason(s); and/or (c) that we infer or surmise from other data (e.g., inferring an approximate geographical location based on an area code or email domain).

The statutory definitions of some of these categories overlap, with certain types of information (e.g., real names) technically falling into multiple categories; we have tried to limit repetition in the interests of space and comprehensibility. This list also includes some types of information that the law would probably regard as personal information, but that are not specifically described in the applicable statutes.

The examples listed for each category are intended to be a representative sampling, NOT an exhaustive list of all the specific pieces of information we may have gathered within a particular category. Also, this list describes the categories of information we have collected on individuals and/or households from ANY locale, NOT only from California residents. (In many cases, we have no reasonable way to know whether the individuals and/or households to whom certain personal information pertains are California residents or not.)

During the past 12 months, we have collected the following categories of personal information in the course of our business:

  • Identifiers, such as:
    • First and/or last names, pseudonyms/aliases, nicknames, user names, and/or account names
    • IP addresses
    • Email addresses
    • Postal mailing addresses and/or street addresses
    • Social Security Numbers, taxpayer ID numbers, driver’s license numbers, and/or other government-issued identification information
    • Unique personal identifiers, online identifiers, or other similar identifiers
    • Information collected through cookies and/or similar technologies
  • Additional categories of personal information as defined in the California Customer Records statute, California Civil Code § 1798.80(e), such as:
    • Signatures, physical and/or digital
    • Other physical characteristics or descriptions of individuals (e.g., height, weight, hair color)
    • Telephone numbers (and/or FAX numbers)
    • Other contact information
    • Account numbers
    • Records of financial transactions with us, including, as applicable, transaction ID numbers, tax-related information, and check/bank account information (we do NOT collect any bank account or credit card information in connection with PayPal® transactions; PayPal is a registered trademark of PayPal, Inc.)
    • Other financial information (e.g., credit ratings; whether someone has (or had) loans, past foreclosures, and/or declared bankruptcy; other information pertaining to creditworthiness, assets, income, and/or liabilities; the net worth of public figures)
    • Medical information (e.g., information about health conditions; tests and/or treatments received; drugs, therapies, and/or medical products and/or equipment used)
    • Health insurance information (e.g., whether or not individuals are insured and with which insurance carrier(s) — we do NOT collect policy numbers or similar data, and much of what health-insurance-related data we do collect we do collect is in aggregated form)
    • Information about other types of insurance and/or insurance coverage
  • Characteristics of classifications protected by law, such as:
    • Age and/or date of birth
    • Race, color, ancestry, national origin, and/or citizenship status
    • Religion or creed
    • Marital/relationship status and/or information about spouses/partners
    • Medical condition and/or physical or mental disability
    • Sex, gender, gender identity, and/or gender expression
    • Pregnancy, childbirth, and/or related medical conditions
    • Sexual orientation
    • Veteran or military status
    • Information about children (such as the number of children and/or their names, ages, and/or genders) and/or other family members
    • Language(s) spoken and/or preferred
  • Commercial information, such as:
    • Information about cars and/or other vehicles an individual has owned, purchased, rented, leased, otherwise obtained, or considered; that they have indicated they want to purchase, rent, lease, or otherwise obtain; and/or that they are considering
    • Information about art, books, other publications, films, videos, and/or other media an individual or household has considered, read, watched, or otherwise consumed; desires/intends to consume; and/or is considering consuming
    • Information about personal property, products, goods, and/or services an individual or household owns, rents, leases, and/or otherwise uses; has owned, purchased, rented, leased, obtained, or considered; desires to purchase, rent, lease, obtain, and/or use; and/or is considering purchasing, renting, leasing, obtaining, and/or using
    • Information about retailers, vendors, and/or service providers an individual or household has patronized, is considering patronizing or planning to patronize, prefers, and/or disdains
    • Information about real property an individual has purchased, leased, or rented, and/or property records indicating who owns a particular building, lot, or other real property
    • Information about stocks and/or securities ownership and/or purchases/transfers (e.g., whether an individual owns or has recently purchased or sold shares in a particular corporation or other business entity)
    • Information about other types of purchases, transactions, and/or investments
    • Information about an individual or household’s participation in sports, games, hobbies, and/or other pastimes
    • Opinions, critical judgments, tastes, preferences, and/or other information about an individual or household’s purchasing or consuming history and/or tendencies
  • Biometric information, such as if you provide us with information about your sleep and/or exercise habits, or if documents or other physical objects we receive contain visible fingerprints (we have no means of analyzing, identifying, or using fingerprint data, but the law and its associated regulations make no such distinction)
  • Internet or similar network activity information, such as:
    • Web browsing activity and/or history
    • Search history
    • Other information about an individual’s interactions with a website, application, or advertisement (including, but not limited to, errors and/or suspicious activity)
    • Domain names and/or URLs of personal blogs, social media pages/feeds, or other online profiles
    • User agent information
    • Information gathered through cookies and/or similar technologies
    • Network, shared device, and/or online service information (e.g., names, passwords/login credentials, technical details, and/or other information pertaining to wireless networks; local area networks; shared printers and/or other devices; websites; online service accounts; and/or other means of networking, sharing, and/or otherwise connecting electronic devices, files, and/or data)
  • Geolocation information, such as an individual or household’s geographical location and/or movements, whether directly observed; stated or described to us (directly or indirectly); and/or determined, estimated, and/or inferred from other data (e.g., from an IP address, telephone area code, and/or GPS coordinates)
  • Audio, electronic, visual, thermal, olfactory, or similar information, such as photographs, illustrations and/or other images, videos, audio recordings, and/or other media in which recognizable individuals or likenesses are visible and/or their voice(s) audible
  • Professional or employment-related information, such as:
    • Resumes/CVs
    • Current and/or past employer(s) and/or client(s)
    • Job title(s) or position(s)
    • Compensation
    • Business ownership/registration information (e.g., whether an individual has some ownership interest in and/or is an officer of a corporation or other business entity)
    • Other professional relationships (e.g., publishing or licensing deals, management, representation, partnerships)
    • Military service information
    • Other group or organization membership and/or affiliation information
    • Professional certifications and/or licensure
    • Skills, aptitudes, abilities, and/or intelligence
    • Publishing histories/bibliographies/discographies/filmographies/performance histories/broadcast histories/portfolios/development credits/patent records and/or other, similar and/or comparable information about writers, artists, designers, performers, developers, engineers, scientists, and/or other professionals
    • Authorship, other credits, and/or rights holder information for artwork, books, films, software, photographs, other media, other published works or designs, and/or other intellectual property such as trademarks and/or patents
    • Professional references
    • Performance evaluations and/or information about individuals’ professional reputations and/or conduct
    • Other information about an individual’s vocation and/or trade
  • Education information, such as schools attended, grades and/or scores on standardized or aptitude/skill tests, degrees and/or credentials earned
  • Inferences we make based on other data, such as our estimation of an individual’s personality, aptitudes, predispositions, psychological trends, and/or behavior.
  • Other types of personal information not specifically described in the applicable statutes, such as:
    • Information about specific vehicles, such as license plate numbers, vehicle identification numbers, related information (e.g., vehicle registration dates), and/or other identifying characteristics or details (e.g., year, make, model, body style, color, equipment, features, distinguishing markings, modifications, customization, damage, repairs, and/or maintenance)
    • Legal information (e.g., information regarding an individual having been accused of, charged with, and/or convicted of crime(s), infraction(s), and/or misconduct; having been a victim (or alleged victim) of crime(s) and/or misconduct; and/or being involved in a civil lawsuit)
    • Information about an individual or household’s agents, representatives, and/or service providers (e.g., attorney(s) or legal counsel, talent or literary agency, manager(s), accountant(s), auditor(s), assistant(s) and/or secretaries, and/or other authorized representatives and/or professional service providers)
    • Information about wills, estates, executorship, and/or inheritance
    • Information about gifts, donations, charitable contributions, and/or political contributions made and/or received
    • Information about community service (e.g., jury duty), volunteer work, and/or charitable activity
    • Information about political affiliations, opinions, and/or activity
    • Information about membership in and/or affiliation with other types of groups and/or clubs
    • Information about awards, honors, other recognition, prizes, and/or winnings in games of chance or skill
    • Information about individuals’ public and/or personal reputations
    • Information about friendships, personal relationships, and/or social interactions (including observations and/or inferences regarding individuals’ tendencies and/or preferences therein)
    • Information about other household members (e.g., roommates) and/or pets
    • Encryption public keys and/or similar security data
    • Other potentially personally identifying information in electronic files and/or associated metadata
    • Handwritten notes, documents, illustrations, paintings, sketches, and/or other examples of individuals’ handwriting, calligraphy, and/or artwork (in whatever medium)
    • Other types of personal information, and/or other types of data that could potentially be deemed personal information, that do not readily fit into any of the above-listed categories.

Although we do not knowingly collect personal information from children under 16 through the Ate Up With Motor website and/or its related services, we may sometimes collect such information as part of our professional writing/editing/writing consulting work. (For example (but without limitation), we might write or edit a news article about a child’s notable achievements or involvement in some matter of public interest, which could include personal information obtained through an interview with that child and/or from other sources.) If you have questions, if you are a parent or legal guardian and believe that we may have collected personal information about your minor child, or if you wish to exercise your right to remove or delete such information, please contact us via one of the methods described in
“Controllers/Responsible Parties, Questions, and How to Reach Us” below. (Parents or legal guardians can also submit CCPA requests on behalf of their minor children via any of the methods specified on the Do Not Sell My Personal Information page.)

The fact that we collected and/or inferred certain information does not necessarily mean that we still retain it, or that we have any practical way to associate the different categories of information we may have collected about a given individual or household (e.g., to connect a visitor’s name with an IP address in the server logs and/or a face visible in the background of a photograph).

Keep in mind that if you have interacted with us via some third-party service, that service may have collected and/or shared — potentially for commercial purposes — personal information about you that is not reflected in the above list. The collection, use, and/or retention of personal information by third-party services are subject to the applicable service’s privacy policy and terms of use/terms of service, and are outside of our control. (The disclosures above DO include categories of personal information that third-party services have provided to us.)

Collection Sources

Personal information we collect about you and/or your household comes from one or more of the following categories of sources:

  • You, whether directly through your communications with us, through other public disclosures you’ve made (e.g., social media posts), or through your use of this website and/or its related services
  • Our employees, independent contractors, agents, and/or business partners (as applicable)
  • Our vendors and/or service providers
  • Other visitors/users, whether directly or indirectly
  • Published and/or publicly available sources (e.g., books, articles, films, videos television programs, radio programs, podcasts, other audio recordings, social media, online databases, public records)
  • Photographers, videographers, illustrators, podcasters, and/or other media creators
  • Subject matter experts, historians, biographers, researchers and/or other academics, archivists, librarians, observers, eyewitnesses, and/or other knowledgeable parties
  • Clients or employers for whom we provide (or have provided) writing/editing/writing consulting services.

Each of the above-listed categories of sources may provide us with information that falls into several or all of the categories of personal information listed in “Categories of Personal Information Collected” above.

Collection Purposes

Personal information we collect in the course of our business is collected for one or more of the following purposes (which are also defined in the “Categories of Information and Purposes for Collection” section of the Privacy Policy and have the same meanings here as in that policy):

  • Functionality: We use the information so that this website (and/or its related services), or certain specific functions thereof, can work properly. For example (but without limitation), none of the pages or content on this website will load if the web server doesn’t have a valid IP address to which to transmit the necessary data.
  • Providing services: We use the information to perform some action you have asked us to perform, provide our services, and/or conduct the normal activities involved in running our business and offering our services. For example (but without limitation), we probably couldn’t send you a physical document without your mailing or delivery address.
  • Completing a transaction: We use the information to conduct or complete financial transactions with you, such as a contribution made through the payment button.
  • Fulfilling a contractual obligation: We use the information to meet the requirements of some contract or legal agreement, whether with you or a third party.
  • Legal compliance or audit: We use the information to ensure our compliance with applicable laws or regulations, and/or so that we can demonstrate our compliance to an auditor or investigator if needed.
  • Research and publishing: We use the information as part of the research involved in creating and publishing our content (e.g., our automotive articles and/or images), our other writing/editing/writing consulting work, and/or our other creative endeavors, and/or to help us decide what content and/or other work to create and/or publish. For example (but without limitation), data about which past articles have been most popular helps us decide what content to publish in the future.
  • Security, troubleshooting, quality control, and technical improvement: We use the information to help us protect this website (and/or its related services), its users, our data, our systems/devices, our business, and/or us from malicious activity; troubleshoot and resolve technical problems; and/or maintain and/or improve the quality and functionality of the site and/or our services.
  • Recruitment/hiring or business partnerships: We use the information in recruiting/hiring employees, independent contractors, and/or interns, and/or in entering or considering entering business partnerships or other formal professional relationships with someone.
  • Advertising and other commercial purposes: We use the information to promote or advertise our content or services, sell advertising on this website, monetize the site and/or our content in other ways, and/or achieve some other commercial purpose(s).

In many cases, information we collect may have several purposes or possible purposes. Obviously, not every individual piece of information in a particular category will necessarily be used or even useful for a given purpose.

Information Shared for Business or Commercial Purposes

The CCPA defines sharing information “for business purposes” as disclosing personal information about individuals or households to third parties such as service providers or independent contractors for any of the following purposes:

  1. Auditing interactions with consumers
  2. Security
  3. Debugging/repair
  4. Certain short-term uses
  5. Performing services
  6. Internal research for tech development
  7. Quality and safety maintenance and verification.

A disclosure of personal information is considered to be “for commercial purposes” if it serves to advance a person’s commercial or economic interests, such as by inducing another person to buy, rent, lease, join, subscribe to, provide, or exchange products, goods, property, information, or services, or enabling or effecting, directly or indirectly, a commercial transaction, with the exception of engaging in speech that state or federal courts have recognized as noncommercial speech, including political speech and journalism.

The CCPA’s definitions are so expansive that almost any disclosure or transmission of virtually any piece of information about any individual or household — even information that was already publicly available — could potentially be considered sharing of personal information for business or commercial purposes if it takes place in any business-related context. Furthermore, by the CCPA’s definitions, a disclosure for commercial purposes may be deemed “selling” personal information even if it does not constitute a sale as most people understand that term.

We may disclose personal information we collect through and/or in connection with Ate Up With Motor and/or its related services as described in the “Disclosure of Personally Identifying Information” section of the Privacy Policy. As noted in that section (and in the 6200 Productions Privacy Policy, which, as noted above, pertains to the owner’s writing/editing/writing consulting services outside of Ate Up With Motor), creating, editing, and publishing Ate Up With Motor content routinely involves collecting and sharing personal information, as do the owner’s work as a professional writer/editor/writing consultant and/or other creative endeavors. Such information routinely encompasses most or all of the categories of personal information listed in “Categories of Personal Information Collected” above, although we don’t necessarily disclose every type of information that may fall within a particular category, nor do we necessarily disclose every piece of information we collect of a given type.

Therefore, by the law’s definitions, we may share any or all of the categories of personal information we collect in the course of our business with any or all of the following:

  • Our employees, independent contractors, agents, and/or business partners, if any.
  • Our service providers and/or vendors.
  • Any government agency, investigator, auditor, court, arbiter, or other official entity that requires or compels us to disclose personal information related to our business.
  • Any individual or entity with whom we communicate, consult, and/or collaborate in the course of researching and developing our content, writing/editing/writing consulting work, and/or other creative endeavors, and/or who communicates and/or consults with us regarding their content and/or other creative endeavors.
  • Editors, publishers, clients, employers, and/or other third parties for whom we provide (and/or to whom we offer) our writing/editing/writing consulting services; to whom we may license, sell, or otherwise offer our content and/or other creative work; for whom we may otherwise work and/or provide services; and/or as we may reasonably be requested or directed to do as part of and/or in connection with such services, content, and/or work (and/or the offer thereof).
  • Individuals or entities who help us promote and/or sell (or otherwise offer for commercial advantage) our content, writing/editing/writing consulting services, and/or other creative endeavors.
  • The public, through the publication, performance, broadcast, other dissemination, and/or public discussion of our content and/or other creative work; our sharing, discussing, and/or otherwise disseminating information that is already publicly available (e.g., in news articles, published works, and/or public records); our disposal of our personal property (e.g., lending, donating, or selling our copies of books, magazines, and/or other published works); and/or, as applicable, our publication of your comments, any images and/or other media you submit to us for publication and/or for use in or with our published work(s), and/or your other communications with us.

As indicated in the “Disclosure of Personally Identifying Information” section of the Privacy Policy, we may also share personal information:

  • If that information otherwise is or was already publicly available (which is also noted in the list above, but bears repeating for emphasis — we strenuously reject and regard as unconstitutional any attempt to use the CCPA, its associated regulations, and/or similar privacy laws to restrict or limit our right to share, disclose, and/or discuss publicly available information, whether or not that information is offered through official government sources); and/or:
  • If the information is contained in and/or otherwise incorporated into artwork, a copy of a published work, or a useful article (including, without limitation, information inscribed or imprinted upon and/or affixed or otherwise attached to such work(s), copies, or article(s), particularly where that information cannot reasonably be removed without damaging the item or article in question); and/or:
  • To appropriately credit someone for the use of their photos, fonts, themes/plugins, or other content or intellectual property, particularly where such credit is required by the applicable license terms; and/or:
  • As we deem reasonable and appropriate (and to the extent permitted by applicable law/regulations) to enable us to make informed hiring, employment, and/or other business decisions regarding prospective employees, independent contractors, and/or business partners; and/or:
  • If we are legally or contractually obligated to do so (which would typically be to comply with a subpoena, search warrant, or other court order or administrative order; in connection with tax returns or other legally required filings, reports, registrations, or disclosures; in connection with an audit, civil or criminal trial, or other official investigation or proceeding; or in connection with a payment dispute or other contractual dispute, but could also be in other circumstances that we cannot reasonably anticipate; we may also disclose certain information if we deem it reasonably necessary to ensure our compliance with applicable law or regulation, even if the specific disclosure is not expressly required, such as (without limitation) if we need to contact a tax agency to determine the correct sales/use tax rate for a particular address); and/or:
  • If we believe in good faith that such disclosure is reasonably necessary to protect property, rights, security, and/or safety, and/or to forward copyright claims pertaining to material provided to us by a third party to that third party (since such claims may implicate their rights); and/or:
  • If the person(s) to whom the information pertains have asked or authorized us to do so; and/or:
  • If the information is de-identified, anonymized, redacted, and/or aggregated such that it could not reasonably be used to identify specific person(s) (other than us, if we are somehow included in that information and elect not to de-identify, anonyimize, redact, and/or aggregate our own information); and/or:
  • As part of a business transfer (e.g., if we sell or transfer control of our business, enter bankruptcy, or pass our assets to our heirs, successors, and/or assigns through our death or incapacity).

Additionally, as also noted in the “Disclosure of Personally Identifying Information” section of the Privacy Policy, if we have roommates, houseguests, other cohabitants, and/or visitors, they may, from time to time, become incidentally aware of certain personal information pertaining to Ate Up With Motor and/or its related services, in ways that are hard to avoid with any business activity conducted at home.

For what we hope are obvious reasons, it is not feasible for us to enumerate every possible entity or even category of entities to whom we might disclose information in the above contexts, but any such disclosures could also involve any or all of the categories of personal information we collect in the course of our business.

Much if not all of the personal information we collect or access in the course of our business may be processed by one or more third parties. For example (but without limitation):

  • For obvious reasons, it is impossible for us to call, text, email, or mail any individual or household without disclosing a certain amount of the recipient’s personal information to third parties. For example, making a phone call or sending a text message requires communicating the recipient’s telephone number to the applicable telephone companies or mobile carriers.
  • Our web host, DreamHost®, owns the web servers on which this website runs as well as the mail servers for our associated email addresses. Therefore, DreamHost has full administrative access to most files, messages, and data processed by or stored on those servers. This is in addition to any information we deliberately share with DreamHost for purposes such as troubleshooting or security. (DreamHost is a registered trademark of DreamHost, LLC.)
  • If in the course of our business we access any website or online resource that is not encrypted (i.e., via an HTTP rather than HTTPS connection), any data we access on that site or resource is visible to our Internet service provider and potentially also other third parties. Even if a website or online resource IS encrypted, our Internet service provider and other third parties (such as our DNS (domain name system) server and the website or resource’s certificate authority and embedded content providers) can generally see that we have connected to that site or resource, as can that site/resource’s certificate authority and embedded content providers, if any. If we use a proxy server or VPN, the VPN or proxy server can also see our connections and any unencrypted data we access.
  • Most files and data on our systems and devices are routinely scanned by one or more malware detection and/or other security tools, some of which may incorporate cloud-based scanning or analysis features, as explained in the “Security Scans” section of the Privacy Policy. (As noted in that section, some website security log data is also stored by Sucuri. Sucuri is a trademark of Sucuri Inc. and may be registered in certain jurisdictions.)
  • Most payments we receive are processed by our bank(s) (or other applicable financial institution(s)) and the applicable payment processor(s), if any (e.g., PayPal®). Those payments and related tax documents must also be disclosed to several different tax agencies, and may be discussed with our tax preparer and/or other financial or legal professionals for administrative and compliance purposes. (PayPal is a registered trademark of PayPal, Inc.)
  • Some information about our activities and/or data accessed on our systems and devices may be captured by the telemetry and/or other surveillance features of the software, apps, services, and devices we use, as explained in the “Information Captured by Service/Software/App/Device Telemetry” section of the Privacy Policy.

Any or all of the above would likely be considered sharing information for business purposes by the CCPA’s definitions.

The collection of information on website visitors by the Google Analytics service, described in the “Online Tracking” section of the Privacy Policy, also constitutes sharing information for business purposes. (See that section to learn more about what information that may include and your options for disabling analytics tracking. Google Analytics is a trademark of Google LLC; Google is a registered trademark of Google LLC.)

Actions like the following could also be deemed sharing information “for business purposes” if we do so in some business-related context:

  • Looking up someone’s name in a search engine, library catalog, or other database.
  • Entering someone’s address into a mapping or navigation service to look up driving directions, or meeting with someone face to face while our phone’s geolocation services are turned on.
  • Using an automated translation service to translate text containing any names and/or other types of personal information.
  • Printing a document containing names and/or other types of personal information using a commercial print service or a printer controlled by a third party (e.g., printing a copy of a news article we read at the public library).
  • Performing a WHOIS lookup on an IP address from the website’s security or error logs, or allowing our firewall or other security software to perform such lookups.
  • Storing or transmitting any electronic file containing personal information using any cloud storage service or other online storage system.
  • Sharing links to a news article or online post that contains names and/or other types of personal information.
  • Describing an unusual or distinctive vehicle we saw on the street or in some other public setting.
  • Discussing the life and career of a well-known public figure with other writers, historians, enthusiasts, or subject matter experts, whether or not the information discussed is already publicly available.
  • Lending or giving someone a copy of a book or other published work that was autographed by the author and/or contains someone’s handwritten marginal notes, or a magazine with the original subscription mailing label still affixed to or imprinted upon the cover.
  • Publishing or submitting for publication any content that contains any personal information such as names, photographs, videos, or biographical information. (Even publishing a bibliography with authors’ names might count.)

(These are just a few examples, not an exhaustive list.)

As noted in the “Disclosure of Personally Identifying Information” section of the Privacy Policy, the CCPA apparently does NOT regard transfers of personal information as part of the sale or transfer of a business (that is, where the information is among the assets of the business being sold or transferred) to be “sales” for purposes of the law. However, it remains unclear how the CCPA and/or its associated regulations will regard sales and/or other commercial distribution or disposal of artwork, copies of published works (e.g., books, magazines, CDs, DVDs), and/or useful article(s) that contain and/or otherwise incorporate personal information (as most published works do!). We regard as both absurd and terrifying the idea that the CCPA could effectively prohibit us from selling, lending, donating, or otherwise disposing of personal property such as our copies of published books, magazines, CDs, and/or DVDs (which we may do from time to time). Our assumption is that California’s attorney general and courts will choose not to interpret the law in such a broad and ridiculous way — which would have far-reaching, frightening implications for free speech — but to our knowledge, there has not yet been any official guidance on this point.

Furthermore, because the owner of this website is a professional writer/editor and writing consultant and much (though not all) of the information we collect in connection with our business is intended for publication — whether on Ate Up With Motor or elsewhere — a variety of activities we routinely undertake in connection with our work could potentially be deemed “commercial” as defined by the CCPA, even if our actual content is deemed “noncommercial speech.” (For writers, photographers, and other creative professionals, the distinction between “commercial” activity and engaging in “noncommercial speech” as an integral part of one’s business is a complicated, muddy legal question mark.) Examples could include:

  • Licensing, selling, or otherwise offering offering our content or writing/editing/writing consulting services for money or other valuable consideration (including offering the content on this website, which is supported by advertising and user contributions) if that content incorporates or involves any names and/or other types of personal information about individuals or households.
  • Advertising, promoting, and/or marketing our content, or published works incorporating our content, if that content contains any names and/or other types of personal information, and/or if such information is referenced in the promotion or marketing.
  • Proposing or pitching any article, book, and/or other content containing names and/or other types of personal information to editors, agents, and/or publishers.
  • Sharing, exchanging, or discussing with clients, coauthors, and/or collaborators any personal information pertaining to articles, books, and/or other content we are creating and/or editing (and/or on which we are consulting) for commercial advantage.
  • Arranging for people featured and/or quoted in our content to receive complimentary copies of our published work or be notified of its publication or commercial availability.

Even if disclosures like these are NOT deemed to be “for commercial purposes” (or “sales”) by the CCPA’s definitions, they are certainly “for business purposes.”

From time to time, we may also facilitate other types of commercial transactions, whether directly or indirectly, such as:

  • By putting into contact (with their mutual consent) parties who have expressed interest in some transaction with one another. For example:
    • If a visitor asks about licensing a photo or other content on Ate Up With Motor that is owned by someone else, we might ask the applicable rights holder if they’re comfortable with our putting them in touch with the interested party.
    • If a site visitor expresses interest in purchasing an item another visitor has indicated a desire to sell, we might assist the two parties in contacting one another.
  • By recommending that a professional contact or acquaintance be hired for a job, assignment, or commission, or chosen as a vendor or service provider.
  • By endorsing (explicitly or by implication) some author, artist, service provider, or vendor, and/or their products or services.

By the CCPA’s definitions, disclosing any personal information in such circumstances might be deemed sharing information “for commercial purposes” whether or not any transaction is actually completed, whether or not we are a party to that transaction, and whether or not we receive any compensation or consideration in connection with it.

As noted in the “Ads on Ate Up With Motor” section of the Privacy Policy, we do not allow our advertisers to use scripts, cookies, web beacons, or other such technologies to collect information about you through the publicly visible/publicly accessible portions of the Ate Up With Motor website. (Advertisements that appear on portions of the site’s administrative dashboard, which is not normally accessible to visitors other than site administrators, may sometimes include embedded content and/or other information-gathering mechanisms.) However, if you click on advertising links or otherwise patronize our advertisers’ businesses, they may gather and use information about you — potentially for various commercial purposes — as described in their respective privacy policies (and may be able to tell that you came from this website), which is outside of our control. This could conceivably be deemed to constitute sharing information “for commercial purposes” as the CCPA defines it, even if we do not directly provide any information about you to those advertisers.

Additionally, some of our embedded content providers (described in the “Embedded Content” section of the Privacy Policy) and/or other service providers might use information collected about our visitors (and/or otherwise obtained from us) for commercial purposes. For example (but without limitation), if you accessed a YouTube video we shared, particularly if you were logged into a Google Account at the time, YouTube may have shown you advertisements and likely added your viewing history to the repository of data Google (which owns YouTube) has compiled about you, much of which is used for commercial purposes. Although we typically have no control over such use (other than completely discontinuing the use of embedded content or third-party services), this too could be deemed sharing information “for commercial purposes” as defined by the CCPA. (YouTube is a trademark of Google LLC; Google is a registered trademark of Google LLC.)

Put simply, by the law’s extremely broad definitions, any or all of the categories of personal information we collect through and/or in connection with Ate Up With Motor, its related services, and/or the owner’s work as a professional writer/editor/writing consultant could be deemed to be shared for business and/or commercial purposes, whether or not we “sell” personal information in the way most people understand that term.

You can learn more about the circumstances under which we may share or otherwise disclose personal information we collect through and/or in connection with this website and/or its related services in the “Disclosure of Personally Identifying Information” section of the Privacy Policy.

If you have general questions about our data-sharing practices (i.e., questions about our typical practices rather than about the personal data of any specific individual or household), feel free to contact us using any of the methods described in “Controllers/Responsible Parties, Questions, and How to Reach Us” below. If you are a California resident and would like to exercise your rights under the California Consumer Privacy Act (CCPA), such as the right to access or delete your personal information or opt-out of the sale of your personal information, you (or your authorized agent) should visit our Do Not Sell My Personal Information page.

Controllers/Responsible Parties, Questions, and How to Reach Us

The controller (or “responsible party,” for jurisdictions that use that term) for processing personal information related to Ate Up With Motor is Aaron Severson dba (doing business as) Ate Up With Motor, 11100 National Bl. #3, Los Angeles, CA 90064. If you have questions about this policy or our use of personal information, you can contact us via postal mail to the address above, via email at admin (at) ateupwithmotor (dot) com, or by using the Contact Form.

If you are a California resident and wish to exercise your rights under the California Consumer Privacy Act (CCPA), such as the right to access or delete your personal information or opt-out of the sale of your personal information, you (or your authorized agent) can submit a request using any of the methods specified on the Do Not Sell My Personal Information page. (To reduce the risk of confusion or error, please do not use the regular Contact Form for CCPA requests!)

Updated: September 29, 2020 — 12:08 am