Tag: Mercedes-Benz

Subtle Sport: The 1963-1971 Mercedes W113 Roadsters

Some cars can be understood only in the context of their time; others were puzzling in their day, but now make perfect sense. When the six-cylinder 230SL debuted 50 years ago this past March, it was a considerable departure from previous Mercedes sports cars and some observers weren’t quite sure what to make of it. However, it established a very successful niche that’s still going strong today.

In this installment of Ate Up With Motor, we examine the origins and development of the Mercedes-Benz W113 series: the 1963–1971 Mercedes-Benz 230SL, 250SL, and 280SL.

1970 Mercedes 280SL (W113) badge
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The Perilous Success of the 1976 Cadillac Seville

The 1976 Cadillac Seville was Detroit’s first serious response to the growing popularity of luxury imports like Mercedes. Although it was an immediate hit, earning a handsome profit and inspiring numerous imitators, the Seville marked the beginning of the end of Cadillac’s credibility as a leading luxury car brand. This week, we look at the history of the 1976-1985 Cadillac Seville and the reasons for Cadillac’s subsequent decline.

1984 Cadillac Seville mirror
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Little Sister: The Mercedes 190SL

In February 1954, Mercedes-Benz introduced its first two postwar production sports cars. One was the remarkable “Gullwing” 300SL, the street version of the race car that won Le Mans in 1952. The other was the smaller Mercedes 190SL roadster, a pretty and competent (if underpowered) tourer suggested by legendary importer Max Hoffman. This is the history of the 1955-1963 190SL.

1961 Mercedes 190SL badge
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Rock-Solid Snob Appeal: The Mercedes-Benz W111 and W112

For all Mercedes’ reputation for engineering perfectionism and its storied racing heritage, the real appeal of the three-pointed star — immortalized in song by Janis Joplin and many others — has always been snob appeal, a cachet to match all but the most elite luxury cars. Not all Benzs are created equal, however, and few are quite as exclusive or as snobby as the big coupes and cabriolets. This week, we look at the 1963-1971 Mercedes W111 and W112 S-Class coupes and cabriolet.

1966 Mercedes 250SE coupe hood ornament
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