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Search Keyword lee iacocca

Total: 9 results found.

This car, another of Lee Iacocca's many product planning brainstorms, was one of Ford's greatest successes in the late sixties and early seventies. A gaudy, overstuffed personal luxury car that critics ...
2. Little Bird: The 1955-1957 Ford Thunderbird
(Matching tags: Lee Iacocca)
The old saw "Success has many fathers, but failure is an orphan" could well have been coined for this week's subject. Immediately embraced by everyone but sports car purists and Ford accountants, it remains ...
3. Cat Class, Cat Style: The Mercury Cougar
(Matching tags: Lee Iacocca)
Even as the Ford Mustang was making its smashing debut in April 1964, Ford's Lincoln-Mercury division began work on its own "pony car," a stylish coupe that sought to bridge the gap between the Mustang ...
4. Another Empire Down Part 2: The Road Back
(Matching tags: Lee Iacocca)
In 1981, Chrysler had $1.2 billion in federally backed loans and an array of new products. Problem solved? Not exactly. In the third installment of our series on the Chrysler bailout, we examine the corporation's ...
"In the car business, product comes first." Lee Iacocca said those words in one of his 1984 Chrysler TV spots, and it remains as true now as it was then. There is a popular misconception in some sectors ...
... crisis that sent ostensible free-market conservative Lee Iacocca to Washington, hat in hand -- looking for a bailout. Click to read more about the 1980 Chrysler bailout  ...
In late 1959, Ford Motor Company released the smallest car it had sold in the U.S. since the 1930s: the Ford Falcon. The Falcon proved to be the most successful of Detroit's new breed of compact cars, ...
8. Dollar-Store Decadence: The Luxurious Ford LTD
(Matching tags: Lee Iacocca)
The epoch-making success of the Ford Mustang and the Thunderbird tends to leave other Ford cars of its era looking like poor relations, but in the 1960s Ford really led the pack when it came to new product ...
The average passenger car is, well, average. Burdened by various practical considerations -- government regulations, cost concerns, corporate conservatism, buyer ambivalence -- most cars are doomed to ...